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August 29, 2007Party With Ypulse @ Bongo NYC
The post-Tween Mashup cocktail party is ON. MyYearbook and Fleishman Hillard's Next Great Thing (NGT) are sponsoring drinks and light "finger foods" after the Ypulse Tween Mashup on Friday, September 28th in NYC. Bongo is funky and intimate, so space is very limited. RSVPs are mandatory. No plus 1s or 2s or 3s without names and emails for each additional person. We are reserving spots for Tween Mashup attendees so even if you RSVP (if you're not mashing it up with us at the Javits Center), we can't guarantee you'll get in (we'll email you beforehand and let you know).
If you would like to get on "the list" please email me (if you are attending or planning on registering for the Tween Mashup, say that in your email). The party is free and open to Tween Mashup attendees and Ypulse readers. If you're in town for Advertising Week, this is the perfect small event with like-minded folks to end on.
Here are the details:
Ypulse Mixer
Friday, September 28th, 5 p.m. - 7 p.m.
Bongo
299 10th Avenue
New York, NY, 10001
Posted by anastasia
Tween Mashup
Friday September 28
- How traditional brands are leveraging new media to reach tweens
- Building communities around your brand: what works & what doesn't
- Are tweens still reading books and magazines and watching TV?
- How to market to tweens and be COPPA compliant
- How to keep kids in - and adults out
- What is the appeal of virtual worlds for tweens?
- Integrating sponsors or selling subscriptions: a look at online business models for tween communities
- Offline brand extensions: from virtual to products, movies and more
Hear real tweens talk about their favorite Web sites, games and more!
Bryon Chaill, Weekly Reader
Erin Reilly, Co-Founder, Platform Shoes Forum
Izzy Neis, User Engagement Manager, Star Farm Productions
Mark Hansen, Director, LEGO Group
Diane Hockenberry, Director of Audience Development, Newspaper Association of America
Shannon Silva, Professor, University of Northern Carolina Wilmington
Andre Silva, Professor, University of Northern Carolina Wilmington
Edith Bellinghausen, Vice President of New Media, Razor & Tie/KIDZ BOP
Jordan Cooper, General Catalyst Partners
Eileen Esposito, VP, Communications, Cartoon Doll Emporium, LLC
Evan Bailyn, CEO, Cartoon Doll Emporium, LLC
Licensing Manager, DC Comics/Warner Brothers
Sarah Corrigan, Assistant Web Editor, B*tween Productions
Bobbie Carlton, Director, Marketing, B*tween Productions
Michelle Sullivan, Executive Producer, National Geographic Kids
Vice President of Marketing, HarperCollins Publishing
Chief Creative, COGO
Brian Reich, Director of New Media, Cone, Inc
Barbara Pflughaupt, Principal, P&F Communications
Marketing, EPM Communications
Market Analyst, Practical Parenting Concepts
Kathy Ishizuka, Technology Editor, School Library Journal
Kyra Reppen, Senior Vice President & General Manager, Neopets
Mark William Hansen, Director, Business Development, LEGO Group
Molly Chase, Executive Producer, Cartoon Network New Media
Addie Swartz, CEO, B*tween Productions, Inc.
David Card, Vice President & Senior Analyst, JupiterResearch
Bryon Cahill, Editor, READ Magazine, Weekly Reader Publishing
Daniel Neal, CEO, kajeet
Jim Bower, CEO Numedeon
Anastasia Goodstein, Publisher, Ypulse.com
Renee Hobbs, Professor of Communication and Director, Media Education Lab, Temple University
Mattias Miksche, CEO, Stardoll
Izzy Neis, Online Community Manager for Kids/Tweens/Teens, Star Farm Productions
Joi Podgorny, Kids/Tween Internet Community Expert
Erin Reilly, CEO, Platform Shoes Forum
Denise Restauri, CEO, Allykatzz.com
Charles Pelton, Managing Partner, Modern Media Partners
Mary Zagrobelny, VP Marketing, Modern Media Partners
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