We are in full on planning mode for our second annual 2008 Ypulse National Mashup July 14-15 in San Francisco this summer. Fuse has signed on as our anchor sponsor for this year and next year's event! Last year we had over 350 attendees on site and we hope to grow that number a lot this time around. In addition to the best in-person networking you will find at any "youth marketing" event as well as extremely affordable prices that include a realistic non-profit rate, you get:

- Four pre-conference options
- Four keynotes
- Two keynote interviews
- Five topical panels
- Four breakout practical panels (think: how they did it and how you can, too)
- Two main session sponsored case studies + four breakout sponsored case case studies

All focused on what's NEW in this space and what's NEXT.

Right now, our pre-conference sessions are:
- Ypulse Books publishing pre-conference
- Casual games for tweens and teens
- Interactive workshop on reaching teens (with teens!)
- Case Study Slam

Question: We actually have a lot of case studies in the main event so I'm considering replacing the Case Study Slam with a different pre-conference -- would potential Ypulse attendees from the social marketing/non-profit space be interested in a pre-conference on "Building a youth movement"? If so, is there a reader who would like to help organize, suggest speakers for this, chair/moderate? Please get in touch. If you really want even more case studies, you can tell me that, too. That session would consist of six 20-minute back-to-back case studies from a variety of brands.

I'm really excited to announce three of our four keynote speakers:

Michael Franzini, Emmy-award winning director, photographer, youth culture expert - Mike is the author of 100 Young Americans, and will be our opening keynote. His talk will include photographs and video (and most importantly, insight gained) from the 100 Young Americans project.

Antti Öhrling, co-founder, Blyk. Everyone's buzzing about the latest Wired cover story on "Free." Guess what? Blyk is doing this in the mobile space abroad with the first of its kind ad supported mobile network for 16-24 year olds.

Ian Rowe, SVP, Public Affairs and Strategic Partnerships, MTV. It's "Choose or Lose" time for the country and for MTV. Ian will share how MTV is leveraging all kinds of technology in this year's election coverage as well as dispel some myths about young voters.

The ONLY sponsored speaking slots are the six case studies and they are already going fast (Alcatel Lucent's Worldwide Teen Lab has come on board and there are a bunch more in the works). All other speaking is editorially chosen by me. We have lots of exhibitor space, break sponsorships and more. Contact Phil if you're interested.

Posted by anastasia