Advisory Board

Bob has been active in the interactive marketing field for the past four years, first working on P&G's homemadesimple.com program, then moving to take North America, and later global, leadership for beinggirl.com. While at homemadesimple, Bob was part of the team that more than doubled the number of subscribers and set the stage for the homemadesimple TV show. Since Bob took over beinggirl.com, traffic has more than tripled, and the site has expanded to include more beauty brands and has become a fixture in teen marketing at P&G.

danah boyd is a doctoral candidate in the School of Information at the University of California-Berkeley and a fellow at the Berkman Center for Internet and Society at Harvard Law School. Her dissertation focuses on how American youth engage in networked public spaces such as MySpace, YouTube, Facebook and Xanga. The work is funded by the MacArthur Foundation as part of a broader grant on digital youth and informal learning. Prior to Berkeley, danah received a bachelor's degree in computer science from Brown University and a master's degree in sociable media from MIT Media Lab. She has worked as an ethnographer and social media researcher for a number of corporations, including Intel, Tribe.net, Google and Yahoo! She also created and managed a large online community for V-Day, a non-profit organization working to end violence against women and girls worldwide.

Karl helped launch Inner City Enterprises, a strategic communications and entertainment holding company, to develop and launch programs that engage urban youth audiences worldwide. The company has four integrated business segments: GTM...It Means A Lot, a youth marketing and promotions agency; Soul Underground, a live, positive entertainment platform for showcasing the best in underground urban talent; Wheat Bread Clothing, a progressive urban streetwear apparel company; and Change the Game, a non-profit community outreach initiative. Karl is responsible for designing innovative media and new business pitches targeting the youth subculture market. Karl received his bachelor's degree in business administration from George Washington University, where he specialized in electronic media marketing.

"Dixie" Feldman is the senior editorial director for The N, MTV Networks' digital media brand exclusively for and about teens, where she explores creative and effective ways to engage The N's millions of viewers. Prior to joining The N, Dixie was editorial director for Oxygen.com, as well as the producer for "Oprah Goes Online" and an on-air personality for the network. Before Oxygen, she crisscrossed the country as national project director for public television's professional development initiative to help teachers use media effectively. In addition to her relentless Web "evangelizing," Dixie wrote for a variety of media, including AMC, BUST, the New York Post, and MacNeil/Lehrer NewsHour. She currently is doling out advice in a column for WE, working on her upcoming book, DAMES, training for marathons and coping with a menagerie of two dogs and five parrots.

Steve is the founder and executive director of The National Society of Collegiate Scholars (NSCS). In 1994, Steve founded NSCS to recognize students who had done well academically during their first years in college and to provide members with an opportunity to be honored and involved in an organization devoted to scholarship, integrity and service. NSCS has more than 225 chapters in all 50 states, the District of Columbia, and Puerto Rico. Its membership consists of 160,000 current undergraduate students and 400,000 alumni members. Steve was recently elected president of the Association of College Honor Societies, the only certifying organization for collegiate honor societies.

In her role at NGT (Next Great Thing), the insights arm of Fleishman-Hillard's Youth and Mobile Marketing practice, Allison tracks youth-driven wireless trends and innovations that are changing the communications industry around the world. Allison is a regular contributor to the trends blog, PSFK.com, and has written for Radar, Glamour and Stereotype, among other publications. Before joining Fleishman-Hillard, she worked at Details Magazine as assistant to the editor-in-chief and staff writer, and at Random House in the Doubleday Broadway Marketing department. Allison holds an undergraduate degree from Georgetown University and attended the publishing course of the Columbia University Graduate School of Journalism.

Since 1996, Brett's experience with youth culture and marketing has helped build Fuse's brand strategy, event, public relations and creative services to provide clients such as Mountain Dew, Yahoo! and Discover with the insight necessary to connect with tweens, teens and young adults in authentic and meaningful ways. Brett has been quoted in Forbes Magazine and IEG Sponsorship Report, has spoken at The Youth Marketing Exchange Conference and IEG's Sponsorship Conference, and was awarded Fast Company's Fast 50 Award for the impact Fuse clients have had on popular culture. In 2004, Brett helped launch Monitor Premiums, a promotional products company that focuses on youth and event campaigns. Brett holds an undergraduate degree from Boston University, where he founded the university's snowboard team. As a teenager, built his own snowboards and later snowboarded professionally. When not in the office, Brett can be found snowboarding, surfing, skateboarding or building furniture, boats and computers.