Anchor Sponsor
Fuse is an award-winning youth marketing agency that connects brands with youth through sports, music, fashion and other relevant youth cultural interests. We strive to help brands reach a mass audience while maintaining credibility with key influencers. For more information, please visit www.fusemarketing.com.
Lunch Sponsor
Disney Online (www.Disney.com or text MOBILE to DISNEY), a unit of Disney Interactive Media Group, produces the No. 1 ranked community-family and parenting destination on the World Wide Web. Launched in 1996, Disney.com is the online and mobile web gateway to all of the company's Disney-branded entertainment initiatives, providing comprehensive access to, and information about Disney movies, travel, television, games, music, shopping and live events.
In addition, Disney Online develops and publishes a range of online products and services including Pirates of the Caribbean Online, Disney's Toontown Online, Disney Fairies Pixie Hollow and Disney Club Penguin.
Research Sponsor
TeensEyes® offers expert teen and tween research and consulting. Fully immersed in the teen demographic, TeensEyes®’ specialized analysts combine research expertise in both qualitative and quantitative research approaches with a deep understanding of the tween and teen demographics. Our team is committed to understanding this ever-changing target and our expertise serves as the foundation for all of our research—from survey design, results analysis, and perspective on how it all impacts your business—giving you the insights you need to most effectively reach your target. TeensEyes® is a division of C&R Research, a full service marketing research company. Visit us online at www.crresearch.com
Award Sponsor
The Ypulse 2009 Totally Wired Teacher Award is a great way to recognize teachers who are harnessing technology to help students collaborate, learn and achieve. Dell’s support for this initiative is part of our longstanding commitment to supporting educators who lead by example, demonstrating for students the power of technology to enhance learning and achievement. Dell's ED4U Site provides information and resources to help educators harness the power of technology to enhance teaching and learning for all students. Website www.dell.com.
Sponsors
Premise is the immersive marketing partner for brands targeting youth.
We focus on authentically immersing youth in online/offline brand experiences that are engaging and have a positive impact. Some of our immersive on/offline solutions include: consumer insights, brand building, word of mouth campaigns, viral content, guerilla promotions, experiential marketing and sponsorship integration.
The premise is simple: our agency is built upon the core philosophy of targeting from the inside out, a strategy that separates us from the pack. Visit us online at www.premisemarketing.com.
We're a group of researchers and technologists, experienced in the kind of interactive survey research dialogue that appeals to the modern, multi-channel, multi-tasking college student. SurveyU is your conduit to college students worldwide. We offer tools and services that enable you to understand the attitudes and behaviors of these important and influential consumers. Download our capabilities brochure to find out how we can help you fine-tune your campaigns, communications and commercials to fit the attitudes, values and aspirations of students. Website: www.surveyu.com.
Privacy Vaults Online, Inc., d/b/a Privo has created a proprietary technology and services platform that enables participating companies to initiate and manage responsible relationships with their online consumers through an identity and permission management platform. The platform, the PrivoLock™ system, allows consumers, or registrants, to assert and verify their identity, maintain control of their personally identifiable information (PII), edit its content, and extend this privacy protection to their children while providing companies with a legally compliant "opt–in" marketing database for communicating with their customers. Privo enables companies to create lifetime customer relationships through branded permission–management systems consistent with the Children's Online Privacy Protection Act (COPPA). Website: www.privo.com.
myYearbook specializes in creating engaging campaigns for brand advertisers. myYearbook.com is the third largest social network in the United States with more than 5+ million U.S. uniques and 1+ billion page views per visit. The fastest-growing online social network in the United States, myYearbook.com is now the 14th largest site in the U.S. as measured by page views and the 19th largest site as measured by total minutes spent online, according to online competitive intelligence service comScore. Website: www.myyearbook.com.
Pangea Media is an online advertising and casual entertainment company that operates a network of quiz and entertainment properties including Quibblo, MovieNachos and QuizRocket. Through our sites, we engage millions of users each day across a wide variety of demographic and psychographic audiences including teens, tweens and young adults. Pangea’s sites enable users to create and share quizzes and interact with premium content. Advertisers on Pangea benefit from a variety of products including lead generation, market research and branding that allow for customization, content integration and direct user engagement. Website: www.pangeamedia.com.
Exhibitors
Listen2Youth uses ethnographic research to help companies gain insight to the youth market. Our research taps our global panel of teens and young adults who tell us how they experience technology and why they make choices they make. The Listen2Youth team has extensive experience working in high tech and consumer marketing. They bring this unique perspective to their analysis to deliver meaningful and actionable recommendations for your product development, marketing and sales strategies. Website: www.listen2youth.com.
Vergo Marketing is an integrated marketing and communications agency connecting colleges and universities with today's college-bound high school student. We understand the nuances and challenges of capturing the attention of the millennial generation. Our fresh and insightful call-to-action campaigns are designed to reach students, capture their attention, earn their trust and provide memorable experiences while introducing pathways to education. The Win the Ultimate Prom portfolio reaches them through an explosive mix of traditional and non-traditional marketing channels: Internet, viral, event and lifestyle marketing as well as traditional PR and broadcast medium. Website: www.vergomarketing.com.
An imprint of Orange Avenue, Zest Books is an exciting new line of smart, edgy, and often humorous books for teens. We have some of the best writers in the country working for us, in addition to a great Teen Advisory Board that tells us when we are on it—and when we are just full of it. We love to collaborate with like-minded companies: Customization: We can create a special edition of any title. We can also produce an original title specifically tailored to meet your promotional or sales requirements. Branding: By placing your logo, stickers or other branding materials in an Orange Avenue or Zest Book, you can use our content to highlight your message. Website: www.orangeavenue.com.
#1 Teen Network with 19 Million Unique Visitors in the U.S. each month!
With 6 targeted websites, Mindspark’s Teen Network reaches more teens than any other website or network serving this category (ComScore, February 2009). Sites include Zwinky, the #1 Teen Virtual World, GirlSense, a leading fashion design community, and social profile editors Webfetti, Popular Screensavers and Smiley Central. Through interactive content, engaging features, and unique editorial perspectives, Mindspark sites provide innovative, targeted, and custom marketing solutions that deliver results. Mindspark Interactive Network is an IAC company. Website: www.mindspark.com.
Monitor helps brands and agencies source promo items and branded apparel for events, in-store promotions, trade shows, corporate gifts, retail and more. Let us prove to you that you need to look no further. Website: www.monitorpromos.com.
Youth Media Showcase
The Bay Area Video Coalition is a non-profit organization that connects diverse communities to media creation and innovation. We teach more than 600 classes a year in diverse technologies from Final Cut Pro to Maya and Pro Tools to Photoshop. We empower creative expression through subsidized access to post-production equipment and resources. We preserve the past through our audio and video preservation center. And we develop future media and media makers through our Next Generation programs for low-income and at-risk youth. Learn more at www.bavc.org.
The DJ Project is an arts entrepreneurship program built on a hip-hop foundation. It uses music to engage young adults, giving them opportunities to develop in a context familiar to them. Through small business management, audio and video production, job readiness training and community service, The DJ Project model is a creative learning experience for the hip-hop generation. Learn more at www.thedjproject.com.
Girls For A Change is a national nonprofit organization that empowers girls to create social change. We invite young women to design, lead, fund and implement social change projects that tackle issues girls face in their own neighborhoods. Website: www.girlsforachange.org.
Youth Radio was founded on the belief that underserved youth have the creativity, technical skills and entrepreneurial spirit to become leaders in the multi-media industry and the community and to serve as mentors to other youth. Youth Radio has become internationally known as a cutting edge youth development and media organization. Youth Radio has received prestigious awards, including a George Foster Peabody Award, two Edward R. Murrow Awards and the Alfred I. DuPont/Columbia University Award for Excellence in Broadcast Journalism. Website: www.youthradio.org.
Media and Promotional Partners
Welcome to the Experiential Marketing Forum (EMF). We're an international community of professionals, students and people who share ideas and keep abreast of the newest trends and exciting things happening in the world of media. "Experiential marketing" refers to actual customer experiences with the brand/ product/ service that drive sales and increase brand image and awareness. When done right, it's the most powerful tool out there to win brand loyalty. Please invite your friends, students and co-workers to sign up and experience the EMF for themselves. We have lots of brilliant minds in this group. We're looking forward to tapping into yours! Website: www.experientialforum.com.
Fast Company sets the agenda, charting the evolution of business through a unique focus on the most creative individuals sparking change in the marketplace. By uncovering best and "next" practices, the magazine and website helps a new breed of leader work smarter and more effectively. Fast Company empowers innovators to challenge convention and create the future of business. Website: www.fastcompany.com
With more than 5.5 million monthly pageviews, Mashable is the world's largest blog focused on social networks and web 2.0 news. Mashable's readers include the most tech-savvy early adopters, venture capitalists, entrepreneurs, influencers, Web 2.0 aficionados and technology journalists. Visit www.mashable.com.
TWTRCON SF 09 is the first conference entirely focused on Twitter as a business platform: how to use Twitter to reach and engage customers, influence opinions and activate markets. Featured conference speakers include: Guy Kawasaki, Porter Gale (Virgin America) MC Hammer (DanceJam), Seth Greenberg (Intuit), Steve Rubel (Edelman Digital), Shel Israel (Naked Conversations), Paul Saffo (Stanford Media X) and others!
group Y is a collective of marketing and communications professionals who meet once a month to network, socialize and exchange ideas and information. Membership is by referral from existing members, and invitees are approved by the group Y board. We strongly prefer that you currently have a career in marketing in the Action Sports, Youth Marketing and/or Entertainment segments. Our goal is to assist in fostering relationships between others within our sphere of Action Sports and Entertainment. These relationships can be a catalyst for a new job, a new working partnership, or just expanding your horizons. Website: www.groupynetwork.com.
The Campus Buzz is the premier college media relations service in the United States. In short, we help college news makers (businesses and organizations) connect with the college media (campus newspapers, radio, tv, magazines, blogs). Visit www.thecampusbuzz.com.
Black Web 2.0 covers website and application launches; culturally relevant Internet industry news; and mainstream Internet industry news from an African-American perspective. We also analyze emerging web trends and how they apply to web properties that target African-Americans or African-American culture. Black Web 2.0’s mission is to bring to the forefront the wealth of exceptional innovation, talent, and ambition of Blacks in the technology/ internet/ interactive industries in an opinionated and authentic voice. Visit www.blackweb20.com.
With Youth Markets Alert you'll discover the most effective ways to reach young children, tweens, teens and college kids. Twice monthly, each issue provides a comprehensive look at the current trends in youth marketing, abstracts of key demographic and psychographic research, case studies of who's doing what, and scores of contacts so you can follow-up with sources and deal makers. To subscribe or download a free sample issue visit www.epmcom.com/yma.
Gravity Summit—Social Media Marketing for Business, May 5, 2009. FULL DAY includes lunch, networking, learning. Speakers from Dell, DirecTV, Predictify, PitchEngine and an Industry Panel from the Silicon Valley Corporations. Seating is limited – early registration through April 15 at tinyurl.com/d4wau9.
Internet Sexuality Information Services is a nonprofit organization developing technology for promotion of sexual health and healthy relationships. Our mission is to provide leadership, innovation, educational resources and research in online sexual health promotion. Annual conference Sex::Tech: Focus on Youth addresses the impact of technology on the sexual health of young people. Website: www.sextechconference.org
SDForum provides a venue for executives, researchers, engineers, technology leaders and venture capitalists to exchange information on emerging technologies and best practices. Monthly events on timely business and technical trends, seminars, (SIGs) and more. 2009 Teens Plugged In, “Tech Titans of Tomorrow: Teens Plugged In”: Wednesday, May 13th in Palo Alto. Annual event highlights the teenagers of a generation that has influenced and adopted technologies like never before. Visit www.sdforum.org.
Virtual Worlds Management (VWM) is the leading virtual worlds media company. VWM services include the industry defining Engage! Expo, which will take place September 23-24, 2009 in San Jose, California at the San Jose Convention Center, and Virtual Worlds Expo, the Virtual Worlds Weekly email newsletter, VirtualWorldsNews.com, Virtual Worlds Connect, Virtual Worlds Passport and VirtualWorldsJobs.com. Virtual Worlds Management is a division of Show Initiative.
