Join Ypulse and IIRUSA for the sixth annual Millennial Mega Mashup! It’s the only event that explores Millennial culture, how youth habits and attitudes are evolving, and what this means for your brand and business.

Millennials are the largest American generation ever, wielding enormous spending power, and they’re still figuring our their brand preferences and opinions. Unlike their predecessors, this group entered the world as tech smart, media-savvy kids, and they’re growing up expecting more from the companies and brands vying for their attention.

We’ve assembled an All-Star team of speakers from the biggest names in youth culture to fill you in on what matters most to Millennials. From the Hunger Games to the X Games, the best of the best share how they’re shaking things up via social media, product design, mobile connections, socially-responsible marketing, emerging technologies, and transmedia campaigns. Plus, we’ve added a full day on the highly influential and important Hispanic Millennial market.

Find out more at the Millennial Mega Mashup Event website…